RECORD DECLINE IN MAHARASHTRA, KARNATAKA, AND TELANGANA Tractor sales in India, which are considered a proxy for rural economic health, have seen a significant decline in key states in the west and south during the first nine months of the fiscal year. This has resulted in a 4% decrease in overall sales, making India the world’s largest market for the[Read More…]
John Deere is building on customer needs. Prateek Pardeshi checks on the utility enhancements of its tractor range. john Deere India Pvt. Ltd. (John Deere India) turned 25. To commemorate the silver jubilee, the company displayed a total of 13 products as a range. From a 35-130 hp tractor in its universe, the 3000 and 5000 range of tractors were[Read More…]
Swaraj Tractors, a growing tractor brand in the country and a part of the Mahindra Group, today launched a Compact Light Weight tractor range called the ‘Swaraj Target’. The new range from Swaraj is expected to set a new benchmark in the Compact Light Weight tractor category. The name “Swaraj Target” reflects the purposeful design of the new tractor range,[Read More…]
Tata Motors showcased a huge lineup at Auto Expo 2023. Ashish Bhatia draws attention to the product differentiation strategy. As a Group, Tata Motors showcased 40 variants at the Auto Expo 2023 – The Motor Show. As committed, despite a heavy launch calendar, the CV major managed to save new launches for the business end of the fiscal. This included[Read More…]
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