Tata Motors bags order for 1,239 defence vehicles

Article by: Bhushan Mhapralkar

Beginning with the manufacture of military vehicles for the Allied Forces during World War II, Tata Motors’ defence business has Rs. 1500 crore worth of orders currently.

Tata Motors has bagged an order to supply around 1,239 LPTA 2038 high-mobility 6×6 multi-axle trucks from the Indian Army. Claimed to be the single largest order awarded to an Indian OEM (Original Equipment Manufacturers) in land systems under the DPP by the Indian army, the order for 6×6 vehicles is for ‘Material Handling Cranes’ for the loading-unloading and transportation of ammunition pallets, spares and other operational equipment. Speaking about the development, Vernon Noronha, Vice President, Defence and Government Business, Tata Motors, said that defence and internal security have been the driving factor, supported by favourable government policies. “A favourable government policy in 2006, which aimed at cutting down the purchase of imported defence equipment from 65 per cent to 30 per cent was the driving factor. Another driving factor was the need for the forces to modernise. We are mobility specialists and therefore decided on Land Systems,” Noronha added.

With earlier Land System vehicles limited to being sourced from BEML-Tatra and government agencies largely, the 6×6 multi-axle truck supply from Tata Motors marks the inclusion of indigenously developed ones. The LPTA 2038 was subjected to a trial run of 25 months. Claimed to have been designed to cope up with extreme on or off-road loads, the LPTA 2038 underwent trials like water-fording, on cross country terrains and plains, and at VRDE’s (Vehicle Research and Development Establishment) torture track.

“The truck was tested in – 22 degree Celsius temperatures and at +50 degree Celsius in deserts. This was in the wake of competition from Tatra and MAN,” stated Noronha. With defence vehicles from the company finding use with US and UN peace keeping forces in Africa, including an order for 1,000 militarised Xenons from Myanmar, and 175 militarised Xenons for Afghanistan, Tata Motors is concentrating on Land Systems. “We are concentrating on combat vehicle range, and this is where an effort to move away from older generation vehicles is on in India. Armed forces floated an EOI to move to newer generation combat vehicles. Armoured vehicles command 30 per cent of the Land Systems market,” expressed Noronha. He drew attention to the FICV project to transfer defence business in India. It is a USD 10 billion anticipated programme to replace old BMPs, and is driven by ‘Make-in-India’ intent based on the need to localise key technologies Noronha added. He said further that his company has good advantage for FICV project as it has access to global technologies; the ability to focus on mobility; the ability to integrate, and the ability to indigenise. FICV is expected to emerge in the next three-to-four months.

Apart from the LPTA 2038, which is designed for easy operability and maintenance as accessing the aggregates is easy, Tata Motors has also developed LPTA 3138 8×8, LPTA 5252 and a mine protected vehicle powered by a ISBe 245 bhp Euro 3 engine with GVW 14,300 kg. Capable of withstanding a blast of 21 kg of TNT, a few mine protected vehicles (MRAP or APC) have already found their way into police forces operating in naxal affected areas. The wheeled amphibious ICV platform (Kestrel) that Tata Motors has developed, is an infantry combat vehicle. It is powered by a 600 bhp ISLe engine. It is also a part of the program that is funded by the Defence Research and Development Organisation (DRDO). Tata Motors has received an order for three, and will be fitted with diverse machine kits. It is a modular platform explained Noronha. He further explained that Tata Motors acquired many systems to put in Kestrel. Hydro-pneumatic struts, and electronic systems and architecture with plug and play for example. Group companies like TCS, Tata Cummins helped with the design, said Noronha.

Hoping that the modern Land Systems platforms will have a 30-year life cycle like the ones before, Tata Motors is also supplying kits to the Jabalpur Vehicle Factory (VFJ) to built the LPTA 715 4×4. The company is supplying 2,500 kits per year, and more than 40,000 units have been made by VFJ till date. Tata Motors is also co-operating with Ordinance Factory Board (OFB) and DRDO to enter the defence space. It has bagged an order to supply 702 Light Anti-Mine Vehicles (LAMV) with OFB, and 100 Kestrels with DRDO. Working on a revenue model, the company, according to Noronha, has Rs.1,500 crore worth of defence vehicle orders currently. The 6×6 order was won against two competitive agencies. Apart from the Central Tyre Inflation System (CTIS) for mobility in soft sand desert conditions to enable the driver to adjust the tyre pressure from his seat, the LPTA 2038 is also fitted with a self recovery winch, modular cabin with HVAC, and is fully-ready for warmongering. Capable of achieving sustained speeds of 40 kmph on severe cross country terrains, the vehicle can be customised for a wide range of applications like CGT (Common Gun Tower), MBRL (Multi Barrel Rocket Launcher), MFU (Missile Firing Unit), MSV (Missile Service Vehicle), FSV (Field Service Vehicle), SRSAM (Short Range Surface to Air Missile), QRSAM (Quick Reaction Surface to Air Missile), LLQRM (Low Level Quick Reaction Missile), and MRV (Medium Recovery Vehicle). The combat vehicle according to Noronha will integrate at least 50 new technologies.

Having done business worth Rs.2,000 crore in the last three years, the company expects to double the revenue in the next three years. It plans to do so on many fronts including a front that is looking at modernising from 500 kg payload platforms to 800 kg payload platforms. “The Scorpio and Safari were selected,” said Noronha. His company has bagged an order for the supply of 3,192 highly modified Safari Storme platform at Rs. 10 lakh a piece approximately. With close to 30,000 to 45,000 Gypsys and Commanders on the verge of replacement, the armed forces according to Noronha are looking at vehicles with more power, auto transmission and independent suspension. Explaining that military vehicles are over designed, and have to undergo numerous trials (like the maintain-ability trial) over fairly longer periods, Noronha opined that it is the price that works to their advantage. He concluded, “In combat too, we expect to penetrate on price. Our vehicles are as good as a MAN or Mercedes-Benz, and cost approximately 35 per cent less.”

Tata Motors inaugurates new CV dealership at Pune

Tata Motors has appointed a new commercial vehicle dealer at Pune called Excel Vehicles. Situated at Tathawade (on Pune-Bangalore highway), the dealer will provide sales, service and spares (3s) under one roof. One of the six dealerships that will come up in this fiscal, the dealership has 24 workshop bays, and is staffed by professionally trained technicians. It has the capacity to handle 100 vehicles a day, and is equipped with amenities like dedicated express service bays, overnight driver and technicians’ rest rooms, environmental friendly water conversation equipment treatment plant (ETP), Wi-Fi connectivity, electronic and bio-metric attendance systems, service parking and specialised reserved vehicle display areas. Apart from the Tathawade facility, Excel Vehicles is also in the process of starting another 3s facility for Tata’s SCVs (Small Commercial Vehicles) at Tathawade as well as Loni. Loni is near Chakan on the Pune-Nashik highway. Averred R. Ramakrishnan, Senior Vice President, Commercial Vehicles, Tata Motors, “With an understanding of the retail distribution business, after-sales services, customer care and new markets, across sectors, we are happy to have on board Excel Vehicles, a leading player in the automobile retail business here in Pune.” Ajay Garg, CEO and Director, Excel Vehicles, said “We at Excel Vehicles would offer all the products and solutions available in the Tata Motors commercial vehicle range, with highly skilled, trained and qualified professionals working for our organisation.” For the record, the entire sales team at this dealership has been trained under Tata Motors’ ‘Drona’ training module.b2ea1c9e-cfde-46ec-8b4f-16d83c98a531_LstSmallImg

Tata Motors to commence a new Full Range Commercial Vehicle Dealership with Prerana Motors Regio

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Tata Motors India’s largest commercial vehicle manufacturer, today inaugurated a new dealership with PRERANA MOTORS REGIO, by establishing a state-of-the-art commercial vehicle 3S facility in Tumkur, providing customers with a complete experience of Sales, Service and Spares, all under one roof.  Two more 3S facilities are developed in Davangere and Chitradurga, with each of these facilities strategically located, ably managed by highly trained manpower and sophisticated tools and equipment for faster turnaround. While the Tumkur facility is spread over 6,800 Square Meters, the facility in Davangere is spread over 7,500 Square Meters, with the yet to be opened Chitradurga facility, being 4,000 Square Meters.
Commenting on the occasion, Mr. Mukund Krishnamurthy, Regional Manager – South, Commercial Vehicle Business Unit, Tata Motors, said “With an aggressive plan, we at Tata Motors are delighted to partner PRERANA MOTORS REGIO to ensure a robust and comprehensive experience for our customers here in Karnataka, ably supported by three new 3S facilities. Through initiatives like this, we hope to proactively take steps, for better delivery of our products and services, not only in Karnataka, but across the country, based on Tata Motors customer centric approach of better anticipating customer requirements. With well-planned facilities, complementing an unmatched commercial vehicles range, we are better placed at building strong, lasting relationships with our customers.”
Mr Premanand Shenoy, Managing Director, Prerana Motors Regio, “Having been associated with Tata Motors for over 25 years, we at Prerana Motors are happy to extend our partnership with the opening of three more state-of-the-art facilities here in Karnataka. With a staff of over 1600 people, operating from over 70 locations, we at Prerana Motors are geared-up to offer all-inclusive services of sales, after-sales and spare parts, all under one roof, with highly trained personnel, ensuring superior levels of customer service. With these new introductions, we hope to grow the Tata Motors brand name here, ensuring effective services for the ever discerning customer.”
Having recently celebrated 60 years of truck manufacturing at its first manufacturing and engineering facility in Jamshedpur, Tata Motors is the leader in the Indian commercial vehicle space, with the most comprehensive line-up of commercial vehicles, ranging from the 0.5 tonne Magic Iris and Ace Zip to the 49 tonne PRIMA Heavy Commercial Vehicle, including a defence range.
This new showroom in Tumkur, offers a contemporary-styled, single-point hub for Sales, Service and Spare Parts and is spacious, for a comfortable buying experience. The service facility can attend up to 50 vehicles a day, with about 22 bays.
At this new dealership, customers can also avail of Tata Motors innovative service offerings for its medium & heavy commercial vehicle range like Tata Alert, Tata Fleetman, Triple Benefit Insurance, Tata Motors 4 year warranty and Extended Service Intervals. Furthermore customers can also avail of financing options, loyalty programs, including full service contracts for an enhanced service experience. The dealership is equipped with mobile workshops for 24X7 customer support.
To ensure best service experience, the entire sales team at these new facilities is be trained under Tata Motors coveted DRONA training module, which comprises of rich training content rendered by specialists.

Tata Motors awarded contract for 1239 nos. of 6 X 6 high-mobility multi-axle vehicles, from the Indian Army

Tata Motors has bagged an order to supply around 1200 nos. of its high-mobility 6X6 multi-axle trucks, from the Indian Army – the single largest order awarded to an Indian private OEM (Original Equipment Manufacturers) in land systems under the DPP by the Indian army. The order for 6X6 vehicles is for ‘Material Handling Cranes’ for the loading-unloading and transportation of ammunition pallets, spares and other operational equipment.

 

Developed indigenously, the Tata 6X6 high mobility all-terrain all-wheel drive vehicle, has completed a total trial duration of 25 months, demonstrating maximum performance in the most demanding conditions. Designed to cope with extreme on or off-road loads, these vehicle have gone through trials like water-fording, on cross country terrains and plains and at VRDE’s (Vehicle Research & Development Establishment) torture track.

 

The Tata 6X6 is designed for easy operability. The vehicle is easy to maintain, due to accessibility to its aggregates. The vehicle is fitted with central tire inflation system (CTIS) for mobility in soft sand desert conditions. The CTIS allows the driver to adjust the tyre pressure from his seat. The system provides the vehicle with better traction on different types of surfaces, especially when carrying vital and heavy loads. The Self-Recovery Winch assists in extraction of the vehicle (including other vehicles in the convoy) during operations. The vehicles cabin is modular with HVAC (heating, ventilation, and air conditioning) and is fully-ready for up-armoring. High ground clearance enables better negotiation of gradients, sand dunes, off-road terrains, trenches with higher water & mud fording capabilities, whilst carrying designated military payloads. The vehicle is also capable of achieving sustained speeds of 40 kmph, on severe cross country terrains.

 

Mr. Vernon Noronha, Vice President, Defence & Government Business, Tata Motors Limited said, “We at Tata Motors are extremely proud to have bagged the single largest order, among Indian OEM’s from the Indian army, for the most technologically advanced High Mobility Load Carrier system ever built here in India. The order is a validation of our strategy and growth potential, for our durable and extensive range of defence vehicles, designed and developed with our evolving customers, including that of security forces across the world. As leading suppliers of mobility solutions to the country’s security forces, we will shortly commence delivery of these high-mobility vehicles”.

 

The Tata Motors 6X6 High-Mobility MAV can be customised for a wide range of applications such as –

 

  • CGT (Common Gun Tower)
  • MBRL (Multi Barrel Rocket Launcher)
  • MFU (Missile Firing Unit)
  • MSV (Missile Service Vehicle)
  • FSV (Field Service Vehicle)
  • SRSAM (Short Range Surface to Air Missile)
  • QRSAM (Quick Reaction Surface to Air Missile) vehicle
  • LLQRM (Low Level Quick Reaction Missile) vehicle
  • MRV (Medium Recovery Vehicle)

Tata Motors offers its defence customers with a wide range of vehicles, in the light, medium and heavy category, having created a focused division to design and develop defence technologies and products, at its manufacturing facilities in Jamshedpur and Pune. Tata Motors also has a dedicated service team and network for defence products, across the length and breadth of the country. Through HORIZONEXT, Tata Motors four-pronged customer-focused strategy, we have adopted a customer centric approach in the design and development of our mobile defence land solutions, that are reliable, offer optimum usability, and are easily serviceable, with technology at the forefront.

 

TATA MOTORS IN THE COMBAT VEHICLE SPACE

 

For self-reliance in the area of Combat Vehicles & Engineering, Tata Motors has laid emphasis on the development of Combat Vehicle Technologies and systems, with the aim of empowering our defence forces, with breakthrough technologies. The idea is to ensure high mobility, fire power and protection to troops during military operations, with world-class Armoured Fighting Vehicles. Hence Tata Motors is strategically moving from a logistics support provider, to a combat vehicle player.

 

In combat vehicles, Tata Motors has designed and developed indigenously, the Wheeled Armored Platform (WHAP), an Indian Armoured Personnel Carrier, designed for optimized survivability, all terrain performance and increased lethality. Tata Motors has also developed a Light Armoured Multi-role Vehicle (LAMV), a reconnaissance vehicle, combining vital operational pre requisites of mobility, protection and firepower. Equipped with modern observation, surveillance and communication equipment, the vehicle will provide our armed forces with a technological edge necessary to achieve superiority on the battlefield.

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Tata Motors sales continue growth trend in June 2015

Tata Motors continued to witness strong growth in certain key segments as passenger cars (excluding UV’s), M&HCV and Exports grew by 44%, 18% and 32%, respectively, year-on-year; with the total commercial and passenger vehicles sales (including exports) in June 2015 of 40,870 vehicles, a growth of 6% over 38,574 vehicles sold in June 2014. The company’s domestic sales of Tata commercial and passenger vehicles for June 2015 were4690dd2d-8fb0-4cd7-8a6a-6e6d882c65a3_TempSmall at 35,823 nos., growth of 3% over 34,760 vehicles sold in June 2014. Cumulative sales (including exports) for the company for the fiscal are 116,511 nos., higher by 6% over 110,004 vehicles, sold last year.
Commercial Vehicles
In the commercial vehicles, M&HCV sales continued to show growth at 11,450 nos., higher by 18%, over June 2014. The Light & Small Commercial Vehicle sales however continued to reflect the industry decline and were at 14,092 nos., a decline of 18% over June 2014. These impacted the overall commercial vehicles sales for the company in June 2015 in the domestic market that were at 25,542 nos., a decline of 5%, over June 2014.
Cumulative sales of commercial vehicles in the domestic market for the fiscal was 71,351 nos., lower by 5% over last year. Cumulative LCV sales was 38,934 nos., a decline of 19% over last year, while M&HCV sales at 32,417 nos., were higher by 18%, over last year.
Exports
The company’s sales from exports were 5,047 nos., in June 2015, higher by 32% compared to 3,814 vehicles in June 2014. The cumulative sales from exports for the fiscal at 13,511 nos., were higher by 32%, over 10,227 nos., sold last year.

Tata Motors launches new full-range Commercial Vehicle dealership in Salem

Tata Motors India’s largest commercial vehicles manufacturers, today launched a new state-of-the-art Tata Motors dealership in Salem, with partners M/s LRN Motors, providing customers in Salem with a complete commercial vehicle buying and servicing experience

With Salem being South India’s fastest growing cities and an important trucking centre, the new dealership is strategically located to provide customers with a complete 3S experience of Sales, Service and Spare Parts. Spread over 31,000 square feet, with highly trained manpower and sophisticated tools for faster turnaround, for both sales and service, the facility would fulfil its customers need at a single location.

Speaking at the inauguration Mr. R. Ramakrishnan, Senior Vice President, Commercial Vehicle Business Unit, Tata Motors, said “Having led the transformation in the Indian commercial vehicle space for over six decades, we at Tata Motors are delighted to have opened this new dealership in Salem with M/s LRN Motors, giving customers here access to a complete Tata Motors trucking experience. The new dealership here is backed by technology and very importantly based on Tata Motors customer centric approach, of anticipating customer requirements, with well-planned facilities, trained manpower, complementing Tata Motors unmatched quality of commercial vehicles. As leaders in the Indian trucking space we intend to redefine trucking in the Salem territory, and with this new dealership, we are better placed to proactively take steps to ensure that we remain the most preferred trucking brand.”

Mr. S. Sundaresan, Chairman & Managing Director, LRN Motors said, “We are delighted to partner with Tata Motors for its formidable products and competitive pricing. What really defines a great dealership comes down to service. At LRN Motors we have highly trained employees, who are motivated, eager to embrace new challenges, enjoy their work and are inclined to meet – and exceed – customer expectations. Our mission is to ensure customers have the best Tata Motors experience with us.”

Having recently celebrated 60 years of truck manufacturing at its first manufacturing and engineering facility in Jamshedpur, Tata Motors is today the leader in the Indian commercial vehicle space, with the most comprehensive line-up of commercial vehicles, ranging from the 0.5 tonne Magic Iris and Ace Zip to the 49 tonne PRIMA Heavy Commercial Vehicle.

At Tata Motors’ new dealerships in Salem, customers can experience a host of primary and value-added services for Tata Motors’ entire range of commercial vehicles, through trained personnel. This new showroom in Salem, offers a contemporary-styled, single-point hub for Sales, Service and Spare Parts and is spacious, for a comfortable buying experience. The service facility can attend up to 26 vehicles per day, with the workshop spread over an area of 22,500 square feet.

At the new dealership, customers can also avail of Tata Motors innovative service offerings for its medium & heavy commercial vehicle range like Tata Alert, Tata Fleetman, Triple Benefit Insurance, Tata Motors 4 year warranty and Extended Service Intervals. The dealership is also equipped with mobile workshops for 24X7 customer support. Furthermore customers can also avail of financing options, loyalty programs, including full service contracts for an enhanced service experience.

To ensure best service experience, the entire sales team at the new dealership in SALEM have been trained under Tata Motors coveted DRONA training module, which comprises rich training content by specialists. Additionally the dealership also has a resting facility for drivers.45626a11-fa6a-4ac6-9439-f8746e075c7a_TempSmall