Mahindra and Mahindra (M&M) launched a new digital platform DiGiSense. With DiGiSense M&M plans to merge all its existing digital platforms like Smart Shift, Tringo and BlueSense on to a common diital platform. A mobile based, connected vehicle technology application, according to Dr. Pawan Goenka, Executive Director, Mahindra & Mahindra, the cloud based sensing platform will be a key differentiator[Read More…]
Mahindra Truck and Bus Division (MTBD) felicitated 14 girls – daughters of truck drivers as part of the Mahindra Saarthi Abhiyaan. Launched in January 2014, the Saarthi Abhiyan is a special program that aims at contributing to society by transforming the lives of the daughters of truck drivers by ensuring them their right to higher education. The 14 girls who[Read More…]
Through Mahindra’s CSR project, Mahindra Saarthi Abhiyaan, Mahindra Truck and Bus Division (MTBD) has till date awarded scholarships to 2,408 girl children of truck drivers in the past two financial years.In its second phase in FY2016, the Saarthi Abhiyaan Scholarship program was launched in 17 transport hubs including Indore, Korba, Lakhisarai, Muzaffarpur, Bahadurgarh, Sonipat, Sitapur (Lucknow), Moradabad, Sankagiri, Trichy, Namakkal,[Read More…]
Story & photos by : Bhushan Mhapralkar In an effort to carve out a larger pie of the small commercial vehicle market, Mahindra has launched the Supro Maxitruck and a Supro van. A market leader in pick-up trucks, with sales amounting to 1,30,000 units on an average every year, and for the last three years, Mahindra has launched a small[Read More…]
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