New Holland Announces Cricket Icon Yuvraj Singh as Brand Ambassador
New Holland, a brand of CNH and a global leader in tractors and farm equipment, has signed up cricket icon Yuvraj Singh as its brand ambassador. This strategic partnership is in line with the brand’s ‘Asli Hero ki Asli Taaqat’ campaign, which recognizes and empowers Indian farmers. The campaign is an ode to India’s real heroes—the farmers—and celebrates their hard work and passion.[Read More…]