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Marketplace For Used Trucks 

Marketplace For Used Trucks 

By offering a new marketplace for used trucks across India, TrucksUp is bridging the gap between the organised and unorganised sectors.  India’s trucking industry is highly fragmented, with around 80-85 per cent of trucks owned by small fleet operators or individual truckers. The unorganised sector dominates, leading to inefficiencies like empty return trips, lack of pricing transparency, and difficulty in[Read More…]

by August 13, 2025 INDUSTRY TALK
Marketing In Motion – PART 2

Marketing In Motion – PART 2

Tata Motors’ CV Business is reinventing brand building in a digital-first world, as per Shubhranshu Singh, CMO – Commercial Vehicle Business Unit at Tata Motors, in Part 2 of this conversation with Ashish Bhatia. Q. Two years ago, just a handful of content creators regularly covered commercial vehicles. You’ve since built a credible influencer ecosystem across tiers. What has that[Read More…]

by August 13, 2025 INDUSTRY TALK
Fighting New Age Mobility

Fighting New Age Mobility

The battle of who is the preferred mobility provider on Mumbai’s streets is far from over. With protests and strikes inconveniencing commuters seeking a reliable and comfortable mode of transport, the need of the hour is for a strong alternative to emerge if not coexist, write Sahil Kesari and Niharika Singh Mumbai, India’s financial capital, saw a major disruption recently[Read More…]

by August 13, 2025 Cover Stories
Euler Motors and Magenta Mobility clock 2 Crore EV kilometres

Euler Motors and Magenta Mobility clock 2 Crore EV kilometres

Euler Motors and Magenta Mobility have clocked over 2 crore kilometres in electric mobility operations collectively. The collaboration spans 733 Euler Motors electric vehicles operating across more than 10 cities. With an uptime exceeding 97 per cent, the fleet has been instrumental in demonstrating that clean mobility is no longer an emerging idea but an operational reality. These vehicles have[Read More…]

by August 13, 2025 News