Indian tyre manufacturer JK Tyres partners up with Ki Mobility Solutions to boost its retail presence in the market. The partnership will benefit from over a 1000 outlets across the country under the “MyTVS” venture of Ki Mobility Solutions. The partnership will enhance product and service value through facilities like total wheel alignment, automatic tyre changing, nitrogen inflation and radial tyre repairs to name a few. With the ongoing pandemic crisis, customers are hesitant to step out and visit dealerships and workshops which has led to tyre manufacturers collaborating with digital platforms to cater to the needs of customers at their doorstep, minimising risk and curtailing any chance of spreading the COVID-19 virus.
Dinesh Dasani, VP-replacement sales, JK Tyre said, “We are constantly working towards making our products and services easily accessible to customers. This strategic partnership with Ki Mobility Solutions will not just help us in providing 24 hours assistance to the customer but act as a catalyst to strengthen our service portfolio range across the country. With this, we are confident to develop a large service network to drive the next phase of growth and deliver best practices in the aftermarket tyre service business.”
G Srinivasa Raghavan, Managing Director, TVS Automobile Solutions said, “We are delighted to partner with JK Tyre to provide full portfolio tyre care solutions to our customers. We will be able to service tyre care needs to over 3 million customers which will increase to 10 million customers in the next two years through our digital ecosystem of 1000+ multi brand service network. We are confident that we would be able to increase market share for JK Tyre across 2 Wheelers, passenger cars and commercial vehicle segments.”