Robert Bosch Engineering and Business Solutions (RBEI) and GVK Emergency Management and Research Institute (GVK-EMRI) signed a Memorandum of Understanding (MoU) to provide emergency call (eCall) services across India. eCall is a centralised emergency response handling system covering all major public safety answering points that include a hospital, police station, and fire station. In a bid to prioritise and mobilise quick response in case of a severe accident or life-threatening situation on road, the eCall service will be made available inside all vehicles fitted with the Bosch product. Mentioned Vijay Ratnaparkhe, President and Managing Director of RBEI, “We want to focus on connected technology solutions that will benefit the people of India. Road fatalities have been a big issue in India and here is an effort to work towards providing quicker help to the persons concerned.” “The priority is the ‘Golden hour’, to reduce the time between the accident and the time when help arrives”, he added. In the event of a severe accident, an emergency call is automatically sent to the 24×7 Bosch Service Center. Simultaneously, data containing the vehicle details, current location, time and direction of travel are transmitted. The service center from Bosch contacts the driver via a speech unit. If it is not possible to set up a voice connection following an eCall, the Bosch associate notifies the rescue forces directly. GVK EMRI presently operates 108, an emergency response service under the Public Private Partnership (PPP) model in 14 states, 2 Union Territories, and is claimed to cover  close to a 750 million population. Additionally, a key feature of the control centres is that they are multilingual. The multi-lingual capability of the control centers makes communication with local authorities easier.