Daimler India Commercial Vehicles has inaugurated a dealership at Tuticorin in the state of Tamil Nadu to cater to its brand of BharatBenz trucks and buses. The dealership will also cater to the Mercedes-Benz brand of luxury coaches DICV manufactures in India. The dealership at Tuticorin is the 12th dealership DICV has launched in the state of Tamil Nadu. It marks the fourth BharatBenz touch point in the region by Jayraraj Trucking. Illustrating rising demand for BharatBenz products in the industrial belt of Tamil Nadu, the company, it is clear from the new dealership, is pursuing quality for a better ownership experience. Apart from laying stress on fully-built trucks and efficient buses, DICV has been also laying stress on a one stop shop experience for its truck and bus buyers at dealerships. Jayaraj Trucking already has a dealership point each in Tirunelveli, Trichy and Madurai.
