Tata Motors Ltd. has commercialised the first electric, four-wheeled cargo small commercial vehicle. Ashish Bhatia looks at the broader strategy behind the electrification of a legacy model. It was a busy span of one week in particular at the Tata Group of Companies. Known to have synergised for the Group’s electrification drive, on the passenger vehicle front, Tata Passenger Electric[Read More…]
Tata Motors has introduced a new commercial vehicle lineup that includes 21 new models and variations. These vehicles are designed and engineered to meet the changing needs of cargo and people transportation across segments and applications, enhancing Tata Motors’ long-standing ‘Power of 6’ benefit proposition to address specific usage and applications while delivering higher productivity and lower total cost of[Read More…]
Tata Motors launched the Tata Ace Gold Petrol CX at a special price point of Rs.3.99 lakh claimed to be a best-in-class offering. Tata Motors, India’s largest commercial vehicle manufacturer, today launched an all-new variant of its most popular small commercial vehicle (SCV), the Ace Gold Petrol CX starting from Rs.3.99 lakh. Available in two variants, the flatbed variant is[Read More…]
Commemorating 16 years of the Tata Ace SCV, Tata Motors has launched a campaign ‘16 saal bemisaal’. Organizing roadshows with Tata Ace, mini-trucks traveling across 10 states, distributing medical facemasks, and showcasing the benefits and rewards of starting a small-scale logistics business, the campaign will see the Ace vehicles cover a distance of around four-lakh km. They will offer test[Read More…]
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