Articles by: CVAdmin

Sustainable mobility takes center stage at SIAM’s 63rd annual convention

Sustainable mobility takes center stage at SIAM’s 63rd annual convention

Society of Indian Automobile Manufacturers (SIAM), the apex body representing leading automobile manufacturers of the country, commemorated its 63rd Annual Convention deliberating on the way ahead for Sustainable Mobility.  On the Occasion of 63rd SIAM Annual Convention  Prime Minister Narendra Modi in his message mentioned that for over six decades SIAM has been serving the Nation admirably. He said India is the 5th[Read More…]

by September 12, 2023 News
Delhi charges ahead with 400 Tata Motors Starbus EVs

Delhi charges ahead with 400 Tata Motors Starbus EVs

Tata Motors achieves landmark of supplying 1,000 e-buses nationwide In the process of supplying 400 ebuses to DTC, Tata Motors has hit a new milestone. It has now supplied 400 state-of-the art Starbus EV buses to the Delhi Transport Corporation (DTC), via its subsidiary TML CV Mobility Solutions Ltd, as a part of its larger order from DTC to supply,[Read More…]

by September 6, 2023 News
Tata Motors Cracks Believable Storytelling

Tata Motors Cracks Believable Storytelling

In a well-thought-out marketing and communications strategy, CV major Tata Motors has revisited storytelling. Ashish Bhatia gets to the root of it. The new Tata Motors ‘Desh Ke Trucks’ campaign has identified key emotional drivers of CV stakeholders. The effort to make storytelling more believable and hence stand out from the competition comes across as a genuine effort to engage[Read More…]

by February 3, 2023 SPECIAL REPORT

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by September 18, 2021 NEW LAUNCH